The deal will see Element have a significant presence at three home fixtures this season, which began against London Pulse on 22 March.

Fans will see Element in various aspects of the matchday experience, including fan clappers, in-venue branding, as well as having a presence in the fan zone.

Element Passive Fire Protection, based nearby in Sutton Bonington, are locally founded fire safety experts who provide fire compartmentation surveys, fire door installation, and fire protection services.

The company also provide passive fire protection services, to ensure organisations keep their customers, employees, and surroundings safe in the event of fire.

Element will also support Lightning’s community focus with an under-18 ticket subsidy, allowing more young people to experience elite Netball in the rejuvenated Netball Super League (NSL).

With two wins from four games, Vic Burgess’ team continue their pursuit for a third consecutive Netball Super League title with the team’s next fixture against Cardiff Dragons at Sir David Wallace on campus on Saturday 12 April (6 pm).

Rich Ellis, Deputy Director of Sport (Head of Sport Commercial Partnerships and Facilities) said of the new partnership: “We are delighted to partner with Element as a matchday sponsor for Lightning Netball. 

“We are particularly proud of the community aspect of the relationship, with Element providing young people with the opportunity to experience elite Netball, often for the first time, through the ticket subsidy.

“We look forward to the season together and working closely with Element at a number of home fixtures.”

 Amaan Rahman, Head of Marketing for Element added: “We’re incredibly proud to be partnering with Loughborough University – a world-renowned institution known for innovation and excellence.

"This collaboration represents an exciting opportunity to share knowledge, support future talent, and drive forward fire safety awareness in new and meaningful ways.

“Through this partnership, we’re also helping young fans attend matches by subsidising tickets, making top-level netball more accessible to the next generation. It’s a partnership built on shared values, and we’re looking forward to the positive impact we can create together.”

For fixtures and ticket information for all Lightning’s fixtures for the 2025 Netball Super League season, visit here:

https://www.lboro.ac.uk/sport/performance/lightning/netball/fixtures-results/

For more information on Element Passive Fire Protection visit its website here: https://www.element-pfp.co.uk/